featured

Play the ponies: People, puppies & mascots for the Social Media win at #WesternU 0

Play the ponies: People, puppies & mascots for the Social Media win at #WesternU

Posted by on Jun 11, 2017 in conference, featured, socialmedia, westernu

Each year tends to have a focus or theme that I can’t stop dreaming about. Last year, it was social video. This year, it’s much more romantic. The age of the “social media guru” has passed and I’m surrounded by a thriving community of communications and engagement professionals who create moments that matter both on and offline. It’s a truly inspiring and humbling time to be me!

Learn More
When (not) to launch a separate Instagram account 0

When (not) to launch a separate Instagram account

Posted by on Mar 28, 2017 in featured, socialmedia

The social media sites that we use to connect with friends and family are also powerful content distribution, brand and audience building platforms. You may want to explore both by sharing photos and videos from your daily life, but also by sharing content related to your business or a specialty such as food, fashion, travel or photography.

Learn More
FIMS, #WesternU & MySpace 0

FIMS, #WesternU & MySpace

Posted by on Nov 29, 2013 in about, featured

I’m the alumni profile in the Fall 2013 Faculty of Information & Media Studies Newsletter – from action research in Hespeler to managing digital for #WesternU, and a guilty MySpace confession.

Learn More