Each year tends to have a focus or theme that I can’t stop dreaming about. Last year, it was social video. This year, it’s much more romantic. The age of the “social media guru” has passed and I’m surrounded by a thriving community of communications and engagement professionals who create moments that matter both on and offline. It’s a truly inspiring and humbling time to be me!
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The social media sites that we use to connect with friends and family are also powerful content distribution, brand and audience building platforms. You may want to explore both by sharing photos and videos from your daily life, but also by sharing content related to your business or a specialty such as food, fashion, travel or photography.
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Together we have created an annual national conference that has gone five years strong and traveled from Ontario to Nova Scotia to British Columbia and is now heading to Quebec and beyond. After five years as your steward, I am excited to share that I am stepping aside to let new leadership take us forward.
Photo Credit: Tom Cochrane
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The annual national gathering of Canada’s university & college digital communications professionals came back to Toronto for its fifth year with 175+ members of our community present & accounted for. Swag, pub crawl, 4 keynotes, 30+ peer speakers, UofT’s Hart House, #rhubarb & a storm of #YO!
Photo Credit: Jane van den Dries
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I’m the alumni profile in the Fall 2013 Faculty of Information & Media Studies Newsletter – from action research in Hespeler to managing digital for #WesternU, and a guilty MySpace confession.
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